CrossFit WOD Sat April 6th 2019

Get your BINGO squares completed before the end of the month!

CrossFit:

“Team Murph… Kinda…”

35min. to get as far as possible…
Run 1 Mile (200m intervals)
100 Pull-Ups
200 Push-Ups
300 Air Squats
Run 1 Mile (200m intervals)
300 Sit-Ups
200 Double Unders
100 Pull-Ups
Run 1 Mile (200m intervals)

Be impressive to see a team finish this.
SWEAT:
5min. EMOM:
12/9 Cal Row
Immediately into;
5min. EMOM:
8 Burpee DB Deadlifts 70/50s
Immediately into;
5min. EMOM:
40sec. PlankRest 5min.

5min. EMOM:
10/7 Cal Assault Bike
Immediately into;
5min. EMOM:
8 Burpee DB Deadlifts 70/50s
Immediately into;
5min. EMOM:
40sec. of Plank

* On the planks you are allowed to switch between front or side positions. You just can not switch in the same minute. Only 1 position for the whole 40sec. Stay balanced 🙂

* Try those heavy DBs on the deads. It’s only 8 reps!

* I know it’s sweat, but some of you are pretty advanced. You can try 2 or 3 muscle ups EMOM on one of the plank sections if you like.

A.) 12 Min to get through this Clean Ladder:
20 reps at 50%
15 reps at  65%
10 reps at 75%
Max reps at 90%
-REST 5 MIN-
B.) 200 Cal assault bike with a partner or 100 cals individually, interval style 30 sec on 30 sec off.
-REST 5 MIN-
C.) 10 min AMRAP
Max rep Bench Press 135/85
*Every time you break a set, complete 10 kipping pull ups
*Try not to give yourself too much rest on this.

Ditch the Bench…

 

The top 8 Press variations you should be training instead

There are an incredible number of options of exercises to train the chest and shoulder muscles. Yet most athletes stick with the same barbell and dumbbell presses year after year. When it comes to training upper body pressing there are many alternative movements that will improve strength and mobility.

If you’re reading this it might just be time for you to ditch the barbell bench and strict press. These exercises are great for building pure strength, but without some variability in your training could leave you vulnerable to injury in other ranges of motion. Selecting a wide assortment of pressing exercises to train your chest, shoulders, and triceps is best for an athlete who is serious about long term growth and success in their sport.

Ideally working with a coach who can program the best drills and exercises will optimize your training. Here are the top 8 movements that will help you build strong healthy chest and shoulder muscles and convey other performance benefits as well.

  • Behind The Neck Push Press
  • Z Press
  • Filly Press
  • Plyometric Pushups
  • One Arm Dumbbell Bench
  • Bottoms Up Kettlebell Press
  • The Sots Press
  • Landmine Press

Behind The Neck Push Press

The push press performed from behind the neck is a great exercise for developing strength through the full range of motion of the press. It has high transfer to other exercises like the jerk. Many athletes find they are able to develop better neural connection between the dip and drive portion of the lift than when performed in the front rack because the load stays directly over their hips.

“If you want something you’ve never had, you must be willing to do something you’ve never done.” -Thomas Jefferson

Z Press

Named after the strongman Zydrunas Savickas, the Z Press is a press performed sitting flat on the floor with legs extended in front so your body is in an L shape. It requires trunk strength, hip flexor mobility, hamstring flexibility, and lumbar and thoracic spine health. The Z press can be performed with any implement of your choice and is great for training out inefficient movement patterns in the press.

Filly Press

This is a 1 arm dumbbell Arnold Press while holding a Kettlebell in the front rack position of the non-working arm. This exercise is great for building scapular stability as well as core strength as you balance the two different implements throughout the press. `These are also great for address muscle imbalances.

Plyometric Pushups

The ability to generate power can often be beneficial to athletes. Lifting heavy loads slow is generally not as useful as rapidly being able to generate force. Plyometric push-ups provide a way to train the fast twitch muscle fibers of the chest and triceps. You also achieve a stimulus as you receive your body’s weight during the eccentric deceleration experienced after every rep.

One Arm Dumbbell Bench

One arm movements are great for challenging stability and core strength. For an added challenge try performing this movement with only your upper back resting on the bench while driving your heels into the floor and bridging the hips to full extension.

Bottoms up kettlebell Press

The bottoms up kettlebell press is a very challenging movement that should be learned with extremely light loads. It is tremendous for teaching proper pressing mechanics and learning how to develop stability in the shoulder. You are forced to stay engaged with a tight grip, elbow underneath the wrist, and tension in the total system.

The Sots Press

The Sots press is an tremendous strength and mobility exercise created by weightlifters but beneficial for all. This movement requires you to press from the bottom of a front squat and will force you to increase mobility and strength in the hips, back, and shoulder girdle, while increasing core stabilization. Clearly this movement has huge carry over to athletics and completing it with a moderate load is very impressive.

Landmine Press

The landline is a great tool for developing pressing strength in the upper chest and shoulders. It is effective because it provides a new vector to move weight through and disrupts the vertical resistance curve you are used to with most pressing movements.

There you have it. The 8 pressing variations you should be training!

When implementing new movements or routines into your training safety is the most important factor to focus on. Working with an experienced coach to learn the proper progressions is the key to having long term success!

CrossFit: Sport vs Exercise Program

 

CrossFit has exploded in popularity as a fun and effective way to get fit.

It’s popularity has evolved because it works for everyday folks who need to maintain their health but is also extremely popular as a competitive event.

Sometimes it is tough for the outside world to see the differences between the sport of CrossFit that they see on TV and the training methodology they would experience in a local gym. Let’s look at some of the key differences between the sport and the training style so you can make an educated decision on adopting CrossFit into your life.

CrossFit in any form without a doubt incorporates functional movement. Using natural human movement patterns like squatting, hinging, and pressing overhead you will experience these patterns. What varies between competition and class is the technical requirements or difficulty, and the loads used in competition. The Games you see on TV are the best athletes in the world competing head to head. In order to truly differentiate the fittest men and women they must be tested by the most extreme workouts. You will see that they perform weightlifting, gymnastics, and cardiovascular workouts but at much higher intensities and volume than a coach would ever ask you to perform in your local gym.

“Intensity is the independent variable most commonly associated with maximizing favorable adaptation to exercise,” -Greg Glassman

The cool thing is you get to see your favorite athletes being pushed and tested so that they feel the workout is just as challenging as you might feel workouts are. In classes everyone is safely pushed and challenged to improve themselves. Reaching just a little bit further and tapping into their true potential.

If you want to try a high intensity functional fitness workout like CrossFit you may well be surprised by how friendly and welcoming the community is. You will not be the biggest or smallest, the oldest or youngest, or even the least experienced.

Training for the sport looks very different from what you may think is involved with a regular CrossFit class. Everyday the workout is different and scaled to your specific needs. You coach is more likely to scale the weights or movements in a way that is self limiting (you choose when to stop) rather than push you into doing something that is dangerous or painful.

This style of training is so popular because people are able to experience long term growth in a fun and supportive environment. If you’re ready to join a like minded community of motivated individuals then come check us out!

Fruits and Vegetables

 

When did “Fruits and Vegetables” become 1 word?

Fruits and vegetables seems to have become one word when it comes to giving advice on a healthy diet. However these two different food groups must be approached with different strategies. When it comes to optimizing health you need to choose the foods that best support your health and training needs.

Fruits and vegetables have varying macronutrient and fiber contents and can also contain different types of vitamins, minerals, and other key micronutrients. They contain different types of carbohydrates that affect their digestion and effect on blood sugar.

“Don’t eat anything your great-grandmother wouldn’t recognize as food.” -Michael Pollan

In America most folks are still missing out on many essential nutrients and simply do not consume enough vegetables. In schools kids are encouraged to have either fruits or veggies. The fact is that 8oz of orange juice is not going to provide the same nutrients as 1 cup of broccoli. Whole fruits do contain fiber, vitamins, and minerals but when turned into concentrated juices they are not much different than drinking a soda.

Even as an athlete you may be guilty of eating 2 or 3 bananas in a day but neglected consuming foods like green cruciferous vegetables that have true health benefits.

Fruits are higher in sugar and unless you are a high level athlete training multiple times per day you probably do not need to consume that many carbohydrates in your diet. A piece of fruit to fuel your workout and some fast digesting carbs post workout should be the majority of your “carb” intake. Fill the rest of your meals with vegetables that will make you feel full and contain an abundance of vitamins, minerals, and fiber.

A healthy diet should consist mostly of healthy fats, high quality proteins, and complex carbohydrates from vegetables which are nutrient dense and have a minimal effect on insulin.

If you are consuming fruits focus on fresh seasonal fruit that will have a low impact on blood sugar. Dark berries are one of the best fruits in this regard and contain high levels of antioxidants. Kiwis and pineapples are a great choice that is ideal for post workout recovery.

If you are looking for a more natural approach to eating, feeling better, and looking great then we can help you get there. Email Jenny at info@sandiegoathletics.com to get set up with a nutrition consult.

CrossFit, Strong & Sweat WOD Fri April 5th 2019

Get your BINGO squares completed before the end of the month!

CrossFit:

A.) 12min. EMOM:
Odd Min.) 10 Toes-To-Bar
Even Min.) 2 Power Snatch (climbing)

immediately into;

12min. EMOM:
Odd Min.) 10 Toes-To-Bar
Even Min.) 2 Thrusters (climbing)

Rest 3min. before part B.

*Start at about 60% effort and climb a little each round. Thrusters are from the ground. You can NOT dip under the bar on the way up. Lock those knees out!
B.) Get as far as possible in 10min…
50-40-30-20-10
American KB Swings 53/35lb
1-2-3-4-5
Wall Climbs

Those wall climbs though… Gunna get spicy 🙂 Doubtful that anyone will finish, so don’t worry about that.

Strong:

Lower Body
Part A stays similar week to week. Track the metrics for progression

A. Back Squats – Reps 9-7-5 (Increasing weight)
*Add slowly week to week to the top set of 5 reps

B. Alternate Movements as you build in weight:
Rest as needed between each

Barbell RDL – Build to tough set of 8-10 reps
Front-Rack Walking Lunge Steps – Build to tough set of 12 steps (6 per leg)

C. EMOM x 8 min (alternating):
Use approx 65% of top weight achieved in part B

Barbell RDL x 8-10 reps
Front-Rack Walking Lunges x 12 Steps (6 per leg)

D. 2-3 Rounds (depending on timing and fatigue)
*Each round quickly, then rest 3+ min between rounds to ensure maximal effort on each round

200m Farmers Carry (heavy)
10 Burpee Deadlifts (with one KB/DB from FC in each hand)
15 Goblet Squats (with one KB/DB from FC)
5 Broad Jumps (for max distance, reset each rep)

Sweat:

For time:
Three rounds of:
50 Russian KB Swings 53/35
25 Box Jumps 24/20
then,
Three rounds of:
21 Wall balls 20/14
21 Pull-Ups
then,
400m Single Arm Farmer Carry with (1) 70/53lb KB
800m Run
400m Single Arm Farmer Carry with (1) 70/53lb KB
1K Row

Advanced should use 70/53lb KB on part 1. Just saying… You may also add a 30/20lb Wall Ball if you really wanna spice it up.

Time CAP: 35min.

CrossFit & Sweat WOD Thurs April 4th 2019

 

Get your BINGO squares completed before the end of the month!

CrossFit:

10 Rounds of:
10 Cal Assault Bike
10 Cal Row
10 DB Floor Press 50/25s
10 Wall Balls 20/14lb.

*Fill up the Bikes and have everyone start on different stations, it will stagger a bit.
*Doesn’t have to be for time today. Don’t go slow on anything, but walking to your next station is cool today. This is just a fun cardio pump today.

*Keep the floor press controlled and don’t speed through it. You hit your elbow on the ground and you’re not going to be happy.

*If you really want to make this terrible, you can try a 30/20lb ball.

B.) Pick one:
1.) 100 Russian Twists 45/30lb Db
2.) 3 Rounds:
1min. of DB Hammer Curls
1min. of DB Skull Crushers
1min. Rest
3.) 400m Farmer Carry with 53/35lb KBs

Sweat:

Every 5min. X 4 Rounds:
400m Run
20 Alt. DB Snatches 45/30
10 DB Power Cleans 45/30s
Max Toes-To-Bar until the 4min mark…

Rest 4min.

12min AMRAP:
30 Double Unders
15 Russian Twists 35/25lb DB
30 Double Unders
15 Weighted Sit-Ups w/ same DB

If you can hit that first part at 50/35 please do! I just want everyone to have time for TTB. If you read it correctly, you’ll notice that 1min rest is programmed in 😉

On the second part, pick a weight that you can move quick through. If 30 double unders is too much then cut it to 20 or even 15 depending on where you’re skill is at. Can’t do dubs? Let’s do 5 attempts each time 🙂

CrossFit, Strong & Sweat WODs Wed April 3rd 2019

Bingo has started! Get your squares completed to win prizes!
Catered Fit will be here tonight from 4-8pm with samples!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CrossFit:

A.) Cardio & Lift

(0-5 min)

Row 1000m or Bike 1.5 Mile bike or Run 1000m (2 times around plus to the corner of Lamont)

(5-15min.)
10min. to establish:
3 Rep Max Hang Power Clean

(15-20min.)
Run 1000m or Row 1000m or Bike 1.5 miles

(20-30min.)
10min. to establish:
3 Rep Max Deadlift

Score is hang clean and deadlift max combined.

Try and put a solid effort into that cardio please! That makes or breaks the workout 🙂

B.) Extra Credit:
5 Rounds:
30sec. of barbell sit-ups
immediately into;
30sec. of reverse sit-ups (holding the bar in front of you while lying on your back)
30sec. Rest

Strong:

Upper Body (Full Upper, Pull Dominant)
Part A stays similar week to week. Track the metrics for progression

A. Alternate movements x 4 sets each:

One-Arm DB Rows (knee on bench) x 15 Reps (lighter) then 3 x 8-10 (heavier)
Rest 2-3 min after both arms
Dips x Reps 8-6-4 (increasing difficulty) + 1 x MAX REPS with BW
Rest 2-3 min

B. Towel Pull-ups (alternate side to side each rep)
https://www.youtube.com/watch?v=77m2ZWp8zSQ

Choose Rep scheme based off “Max Standard Pull-ups Unbroken”

>20 Pull-ups = 8 sets of 8 reps
15-19 Pull-ups = 8 sets of 6 reps
10-14 Pull-ups = 6 sets of 6 reps
5-9 Pull-ups = 8 sets of 4 reps
3-4 Pull-ups = 8 sets of 2 reps
2 Pull-ups = 10 sets of 1 rep

For those that cannot do Pull-ups, scale as needed with the suggested reps based on the difficulty of your chosen scaled movement

C. Renegade Rows – 4 sets of 8 reps (per arm)
https://www.youtube.com/watch?v=DdoWllbomDs
First 2 sets progressive increase of weight
Final 3 sets with heaviest/challenging weight
Rest as needed after completing both arms

D. Reps 10-9-8-7-6-5-4-3-2-1 For QUALITY and TIME
Rest as needed to ensure all sets of both movements are UNBROKEN

DB Hang Power Clean and Push Press (one DB in each hand)
8 Reps of DB Bench Press after each set of HPC&PP

SWEAT:

21min. EMOM:
Min 1.) 10 DB Bench Press 45/25+
Min 2.) 10 Back Squats 135/95
Min 3.) 12 BurpeesRest 5min.3 Rounds:
1min. of DB Hammer Curls
1min. of DB Skull Crushers
1min. of Push-Ups
1min. Rest

*Shoot for the same DBs for both movements and don’t rush the movement. Good form and time under tension is more important then reps on movements like this 🙂

*Barbell is coming from off the ground on part 1. Some of you may use the actual bench instead of the DBs if you like. Just need a few of you to share it.

*15 Burpees for advanced

The Value of Routine

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3 Key Steps To Starting An Effective Daily Routine

“I’ve been thinking about taking up a meditation practice.”

“I really need to drink more water…”

“I feel so good when I exercise, I want to go to the gym more often, but can’t find the time!”

If you’re like most people you probably have considered starting a new daily routine to optimize one or more aspects of your life. In a world where time has become more and more valuable, distractions are at an all time high, and to-do lists are as long as ever – people are looking for ways to better themselves. One of the most common ways that folks use to make a change is by adopting a new routine.

Routines are actions or a combination of actions that yield a specific outcome or result.
They are the surest way to make an impactful change in our lives. By the end of this article you will be familiar with the 3 key steps to consider if you want to start an effective daily routine!

“Routine, in an intelligent man, is a sign of ambition.”
-W.H. Auden

Step 1: Keep the end result in mind.

As humans we have hundreds of little routines we practice each day. Most of these we don’t care to or need to focus on, they simply happen. Adopting a new routine is usually in pursuit of something new that we wish to attain. The benefit of successfully completing the routines could improve us physically, mentally, or emotionally.

Make sure to keep the end result in mind as you select your routine.This life changing benefit will keep you motivated and excited to stick with your routine!

Some common results people shoot for with their routine include:
Decreased stress
Increased energy
Better sleep
Improved mental clarity
More time
Better performance at school/work/sport

Routines to achieve these outcomes might look like:
Take 10 deep breaths before beginning a new project at work.
Exercise at least three times each week.
Turn my phone to airplane mode 1 hour before bed.
Make a list dividing each job into its constituent parts.
Plan out my daily schedule every morning while I drink my coffee.
Visualize what a successful outcome would look like for my upcoming event.

rou·tine
ro͞oˈtēn/
noun
a sequence of actions regularly followed; a fixed program.

Routines are most effective when practiced daily. Sometimes we need to focus extra hard on following through with a new routine until it becomes a habit. This is an important factor to consider in both the selection and implementation of your new routine.

Dr. BJ Fogg, a behavioral scientist from Stanford, has a basic behavioral model he uses to describe the steps to change. He claims that in order for a behavior change to happen you need to have the right mix of motivation, ability, and a trigger.

If we are highly motivated to complete a task then the odds are that when a trigger occurs we will produce a successful outcome. Likewise we tend to be successful at tasks that are easy to complete even if we are not so motivated to get them done.

Makes sense right?

The challenge many of us face is that we fail to set up routines that take into account the motivation required to complete a task requiring a higher level of ability. We shoot for the stars and quickly burn out after our initial gusto wears off.

Does this mean that we shouldn’t aim to make big dramatic change with our new routine?

Kind of…not exactly…but yes.

At least Dr. Fogg would advise against it. Instead he suggest focusing on the smallest possible change available to you in your new routine. Consistency wins the long term change game so you should pick a routine that you know you you can complete every single try. This will generate momentum and a new skill that you can apply later to more challenging target areas.

Action Step: Get out a pen and paper and spend 5 minutes brainstorming some ideas of areas you would like to implement a routine. Think about the end result you would like to achieve and make note of the top 2 or 3 new routines that would be a first step on the path. Then let’s move on to step 2!

Step 2: Determine the lay of the land

This is a chance to take inventory of your assets and keep an eye out for potential pitfalls. Implementing a new behavior is challenging because it requires knocking our brain off of autopilot. Rather than coast through our day following the usual agenda we are throwing a strategic interruption to our thought pattern that lets us try something new. This step can be split into two categories:

Supporting Factors, things that can help you implement your routine. Some examples could be:

A supportive partner or best friend
A commute to work that offers some alone time
Sticky note reminders you place all over your house
A trainer, coach, or mentor who wants you to succeed

And

Distracting Factors, barriers, or common faults that would get in the way of you completing your daily routine. This might look like:

Social settings where you may feel awkward practicing your new routine.
People who interrupt you and take up your time (EVEN IF YOU YOU LOVE THEM)
Physical struggles with things like exercise or waking up early.
Bad influences on your diet, behaviors, or actions.

Action Step: List the top 3 assets you have that could help you start your routine and then the top 3 distractions that may keep you from succeeding. For the distractions, find a solution for how you could overcome it (eg. Coordinate workout schedules with a friend, sIgn up for a class the night before, or prep healthy lunches for the week on Sunday afternoon)

Step 3: Track Your Progress

Benjamin Franklin, perhaps the founding father of using routines for personal development knew the importance of tracking and measuring his daily practices. Each morning Franklin asked himself, “What good shall I do today? And in the evening, “What good did I do today?” Taking the time twice each day to check in on his progress created more opportunities for growth and self-improvement.

Not only that but Ben cycled through a list of 13 virtues he chose to improve his morality. He would focus on one for a week at a time and document any infractions to the redeeming quality. He noticed significant improvement in his adherence cycling through each virtue four times a year.

As you prepare to start your new routine you want to keep track of your progress. Having clear defined parameters will make you more likely to succeed and recreate the process again for future habits.

Action Step: Make a plan to track your progress. What is the the key aspect of the routine are you measuring. What time of day will you log your results? Are you writing it in a notebook or on your phone or laptop? What will you write on days when you forget to adhere to your routine?

“We don’t rise to the level of our expectations, we fall to the level of our training.”- Archilochos

So now that you have the 3 key steps to starting an effective daily routine how are you going to implement them?

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Is Boutique Fitness Right for Me?

If you’re ready for results it’s time to ditch the health club…

There was a time when we got all the exercise we require from our daily activities. But as hunting and gathering lead to farming and eventually the industrialized world we live in today the need for human “labor” has been nearly eradicated. Now that we work desk jobs, eat our meals from the hot bar at Whole Foods, and enjoy a generally sedentary lifestyle we are required to reintroduce this missing physical activity. For some reason, the question of how to add physical activity, or work, back into our lives is one that has proven to be puzzling, controversial, and difficult terrain to navigate.

 

In response to the demands of the market the fitness industry has grown tremendously, particularly in North America where an estimated $28 billion was spent in 2015. Much of this industry is dominated by health clubs and large gym franchises that offer a sampling of strength equipment, cardio machines, TV’s, massage chairs and minimal staffing. Granted  how many staff members do you need when your members don’t actually attend the club? In a study done by students at UC Berkeley found 67% of gym memberships are never used in the population they surveyed.

 

“If you are not going to the gym, you are actually the gym’s best customer.” -Stacey Vanek Smith, NPR

 

The savvy marketers at big box gyms know how to target their marketing towards individuals who won’t actually come to the facility. As humans we often get a rush of excitement by a new fitness undertaking. “This is it, the time I actually change, no looking back,” you say. The challenge is that the health club has made zero commitment to you. They don’t care if you show up or not. Luckily there is someone out there who does.

 

Boutique fitness is the alternative to the traditional health club model. Boutique gyms offer specialized classes based on the expertise of the owners, teachers, or coaches. CrossFit boxes, Barre studios, Bikram yoga, parkour facilities, spin classes  are all great examples of the boutique fitness model.

 

These communities succeed when the all parts are working together; the owner, staff, and clientele all succeed when they each meet their goals. This synergistic effect leads to faster results and more satisfaction from all parties. As a client you have a team of coaches and fellow members who are all rooting for you, teaching you, and most importantly holding you accountable. Becoming fit doesn’t have to be a chore, a challenge, or a pain point. In fact, it can even be fun 😉

 

Boutique gyms have been seen rapid growth in the past decade as clients recognize that when it comes to fitness, not all gyms are created equal. Some of the most common excuses sound like:

  • “I have a hard time sticking to a routine”
  • “I’m just too busy to exercise”
  • “I get bored with going to the gym, it always feels like work”
  • “I don’t know how to lift weights/choose a routine/eat the right food”

 

These are great excuses, but since you’re ready to make a change it’s time to ditch the excuses and focus on RESULTS. By implementing a system that counters your excuses you’ll be left with the only option, the results that you want to achieve.

 

If you struggle with sticking to a routine you will benefit from the coaches, friends, and community members that you’ll meet at each class. A group of people that will ask you about your day, learn about your goals and life, and most importantly encourage you to show up consistently to your workouts.

 

If you claim to be too busy then you should sign up for classes ahead of time. The wide variety of classes that are available each day at time frames that are consistent with your schedule make it easy to squeeze in an hour long workout.

 

If boredom is your challenge then a workout that changes every day is exactly what you need. Not only that but the different coaching styles and friends you’ll make at different times of the day make each class a totally unique experience.

 

If information is the enemy then relax, because that’s already been taken care of for you. Your coach has put a lot of thought into a training program that will improve your fitness and will be by your side to instruct you on form, breathing, and what weights to use. Keep an eye out for group nutrition challenges to boot!

 

To get the results you want sometimes you need to try a new approach. If that trip to the gym feels more daunting than Frodo walking the ring to Mordor then it’s time to see what a boutique gym has in store for you!

Is Boutique Fitness Right for Me?

If you’re ready for results it’s time to ditch the health club…

There was a time when we got all the exercise we require from our daily activities. But as hunting and gathering lead to farming and eventually the industrialized world we live in today the need for human “labor” has been nearly eradicated. Now that we work desk jobs, eat our meals from the hot bar at Whole Foods, and enjoy a generally sedentary lifestyle we are required to reintroduce this missing physical activity. For some reason, the question of how to add physical activity, or work, back into our lives is one that has proven to be puzzling, controversial, and difficult terrain to navigate.

 

In response to the demands of the market the fitness industry has grown tremendously, particularly in North America where an estimated $28 billion was spent in 2015. Much of this industry is dominated by health clubs and large gym franchises that offer a sampling of strength equipment, cardio machines, TV’s, massage chairs and minimal staffing. Granted  how many staff members do you need when your members don’t actually attend the club? In a study done by students at UC Berkeley found 67% of gym memberships are never used in the population they surveyed.

 

“If you are not going to the gym, you are actually the gym’s best customer.” -Stacey Vanek Smith, NPR

 

The savvy marketers at big box gyms know how to target their marketing towards individuals who won’t actually come to the facility. As humans we often get a rush of excitement by a new fitness undertaking. “This is it, the time I actually change, no looking back,” you say. The challenge is that the health club has made zero commitment to you. They don’t care if you show up or not. Luckily there is someone out there who does.

 

Boutique fitness is the alternative to the traditional health club model. Boutique gyms offer specialized classes based on the expertise of the owners, teachers, or coaches. CrossFit boxes, Barre studios, Bikram yoga, parkour facilities, spin classes  are all great examples of the boutique fitness model.

 

These communities succeed when the all parts are working together; the owner, staff, and clientele all succeed when they each meet their goals. This synergistic effect leads to faster results and more satisfaction from all parties. As a client you have a team of coaches and fellow members who are all rooting for you, teaching you, and most importantly holding you accountable. Becoming fit doesn’t have to be a chore, a challenge, or a pain point. In fact, it can even be fun 😉

 

Boutique gyms have been seen rapid growth in the past decade as clients recognize that when it comes to fitness, not all gyms are created equal. Some of the most common excuses sound like:

  • “I have a hard time sticking to a routine”
  • “I’m just too busy to exercise”
  • “I get bored with going to the gym, it always feels like work”
  • “I don’t know how to lift weights/choose a routine/eat the right food”

 

These are great excuses, but since you’re ready to make a change it’s time to ditch the excuses and focus on RESULTS. By implementing a system that counters your excuses you’ll be left with the only option, the results that you want to achieve.

 

If you struggle with sticking to a routine you will benefit from the coaches, friends, and community members that you’ll meet at each class. A group of people that will ask you about your day, learn about your goals and life, and most importantly encourage you to show up consistently to your workouts.

 

If you claim to be too busy then you should sign up for classes ahead of time. The wide variety of classes that are available each day at time frames that are consistent with your schedule make it easy to squeeze in an hour long workout.

 

If boredom is your challenge then a workout that changes every day is exactly what you need. Not only that but the different coaching styles and friends you’ll make at different times of the day make each class a totally unique experience.

 

If information is the enemy then relax, because that’s already been taken care of for you. Your coach has put a lot of thought into a training program that will improve your fitness and will be by your side to instruct you on form, breathing, and what weights to use. Keep an eye out for group nutrition challenges to boot!

 

To get the results you want sometimes you need to try a new approach. If that trip to the gym feels more daunting than Frodo walking the ring to Mordor then it’s time to see what a boutique gym has in store for you!